For Expo 2020 Dubai, Plan A delivered the immersive heart of the Lebanon Pavilion — a multi-projection content room with a mirror-finish black floor, and a sand-floored swing forest under aerial drone footage of the country. Two rooms, one story: Together, we walk.
▶ Watch the film · Plan A · Lebanon Pavilion, Expo 2020 Dubai
Lebanon arrived at Expo 2020 in the middle of an economic and humanitarian crisis. The building's quiet grey exterior was a deliberate response to the moment — a calm shell hiding everything that matters inside.
Plan A built that inside. An immersive content room wrapped in moving images of Lebanon's landscape, archaeology, agriculture, design and people — and a sand-floored swing forest where visitors could "fly above Lebanon" on aerial drone footage projected to the horizon. Two rooms, one continuous story. Designed in advance, run on the night.
The exhibits inside tell the story of a resilient Lebanon.
— Khaleej Times · Oct 2021Nine huge screens offer an immersive experience of the Levant nation — geographic diversity, fashion and party scene, arts and crafts.
— Khaleej Times · Oct 2021Sitting on a swing reminds you of your childhood. You forget your worries and soak in the views.
— Elie Al Khoury · Pavilion CommunicationsFrom a quiet grey building to a country on every wall. Bring us the brief — we'll bring the room.
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