Case Studies / Rijal Almaa — Flowerman Festival

Flowerman Festival · Rijal Almaa Heritage Village · Aseer, Saudi Arabia

Rijal Almaa.

When a 900-year-old village becomes the show.

Sixty stone, clay and wood houses stacked into the Aseer mountains — UNESCO-tentative, home of the Flowermen, host of the centuries-old Al-Qatt geometric tradition. Plan A was invited by the Saudi Ministry of Culture to take the whole village façade and project onto it: a multi-projector edge-blend across the heritage façades, choreographed live to sword dance, music and storytelling on the central stage.

Scope 3D Façade Mapping · Al-Qatt Content · Stage · Show Control
Role Design · Content · Install · Operate
Status Festival · Aseer, KSA
Rijal Almaa Heritage Village mapped in vivid Al-Qatt geometric pattern with traditional dancers on stage
Al-Qatt cue · Rijal Almaa · Aseer

The Venue

A village in the clouds.

Rijal Almaa sits fifty kilometres west of Abha, deep in the Aseer mountains — about nine hundred years old, sixty multi-story buildings of stone, clay and wood stepping up the hillside. Often called Saudi Arabia's gingerbread village; on UNESCO's tentative World Heritage list. Home of the Flowermen, who still wear floral crowns and the Al-Qatt geometric art tradition that decorates their interiors.

Venue Rijal Almaa Heritage Village
Location Aseer · 50 km west of Abha · KSA
Client Ministry of Culture — Flowerman Festival
Status UNESCO Tentative · ~900 years old
N° 01 / 03

3D Façade Mapping.

The full village façade — sixty stone houses, multiple stories, stepping up the hillside — was photogrammetry-scanned and rebuilt as a single edge-blended canvas. Across the night the map moves through five chapters — Al-Qatt, pattern, mandala, aurora and night — locked pixel-true to every window, every stone course, every arched doorway.

Photogrammetry scanMulti-projector edge-blend5 chaptersLive cue
Al-Qatt cue across the full village
Al-Qatt · Full Village
Close detail of mapped Al-Qatt pattern
Pattern · Detail
Purple mandala cue over the village vista
Mandala
Tall portrait of mapped pattern with flowerman element
Portrait Cue
Aurora purple wash across the village
Aurora
Night cue — village lit with subtle blue accents and dancers below
Night · Stage Wide
Optics

Multi-projector edge-blend across the full village façade, ground-stacked.

Mapping

Resolume Arena — per-house masks, manually called against live performance.

Content

Bespoke 3D content rooted in Aseer's Al-Qatt geometric tradition.

Control

DMX + manual show-call, locked to the central stage music and storytelling.

N° 02 / 03

Al-Qatt, reprojected.

Al-Qatt Al-Asiri is the centuries-old geometric wall-painting tradition of the Aseer region — bold, primary-coloured, usually applied by women, by hand, on interior walls. We rebuilt the motifs in 3D and projected them back onto the exterior of the village itself. The pattern breathes across the stone — vivid blocks of red, green, blue and yellow, locked pixel-true to the architecture beneath.

Al-Qatt full façade cue
Al-Qatt · Full
Floral and Al-Qatt overlay close-up
Floral · Detail
Crowd cue with dancers in white
Crowd Cue
Aurora — purple wash cue
Aurora
Mandala wide cue
Mandala · Wide
Night wide cue
Night · Wide
Content

Bespoke 3D pattern library built from Al-Qatt research and local archives.

Alignment

Pixel-true masks on each stone house — no overspill onto trees or sky.

Stage Light

Ground-level wash to lift the dancers without spilling into the projection.

Heritage

Zero rigging on protected stone. Free-standing truss only.

N° 03 / 03

The Flowermen, in their own light.

Plan A's job is to disappear into the moment. The dancers, the elders, the children in floral crowns — they are the show. The mapping holds the architecture; the light holds the people. The technology serves the heritage, not the other way around.

Traditional sword dance circle on stage
Sword Circle
Dancers under purple stage wash
Performance · Purple
Elder Flowerman in floral crown firing celebratory rifle
The Flowerman
Performers in traditional Aseer dress, close-up
Tradition · Close
Wide night shot with stage and projected village
Stage Wide
Crowd cue with white-thobed dancers in a circle
Crowd · Cue

From the field

"We didn't decorate Rijal Almaa. We held a light up to it. The pattern was already there — in the stone, in the cloth, in the dance. We just made it move."
— Plan A · Show notes · Aseer
~60
Houses
Stone, clay and wood — multi-story, hillside.
900
Years
UNESCO-tentative heritage site, Aseer.
5
Chapters
Al-Qatt · Pattern · Mandala · Aurora · Night.
0
On Stone
No fixture touched a protected surface.

The Heritage Village.

Region Aseer · Southwest KSA
Tribe The Flowermen
Tradition Al-Qatt Al-Asiri painting
Status UNESCO Tentative List
Hosted by Saudi Ministry of Culture
Production Plan A · Experience Design
Tall portrait of mapped façade with floral overlay Wide vista of the village with purple mandala cue

● Let's build

Bring us the brief. We'll bring the wow.

From Greenwich's painted ceilings to Aseer's painted stone — when the venue is the show, we're the studio you want on the night.

Begin a Plan A →